Demand-based pricing is particularly suitable if you want to act optimally in the face of high fixed costs and fluctuations in demand. This applies in particular to companies with capacity bottlenecks, seasonal peaks or fluctuating demand over the course of the day.

By adjusting prices based on expected and actually realized demand, both revenue and capacity utilization can be optimized. In addition, online sales are increased and customers who book early are rewarded – which reduces the operational risk of unused capacity for providers. At the same time, operational flexibility is increased and companies can react more quickly to market developments.

The Pricenow pricing solution is designed to be implemented efficiently and promptly. Depending on specific requirements, the implementation can take place within a few weeks, with existing systems being seamlessly integrated through flexible integrations.

For experience providers, it is a strategic decision which sales channels are used and which offers via which channels are aimed at which target groups. When setting prices, it is possible to differentiate prices depending on the channel or deliberately make them uniform. The Pricenow pricing solution makes it possible to optimize prices both in individual sales channels and across channels – including stationary sales outlets.